Tokidoki timepieces are designed by Simone Legno, a Rome native. The brand started off as, funny enough, a blog/website. Simone journaled and shared his awesome graphic design and character work with the world. In 2003, the co-owner of Hard Candy cosmetics was inspired by Legno’s work and asked him to start a brand featuring his artwork. Now, Tokidoki (which mean ‘sometimes’ in Japanese) is a growing brand of watches, apparel, handbags, and skateboards.
(Artist/Designer Simone Legno)
Clearly, I am in love with Tokidoki and I cannot wait to get my hand on a new watch. I think I may start with the first watch listed below – the Tokidoki Unisex Vinile watch. Click the links below the watch to purchase.