As a blogger, creating a long-term brand partnership is the PINNACLE of influencer success. That’s why I’m excited to share ONE YEAR of looks a Jessica London influence! Below I document each month of looks I’ve worn with the brand as well as TIPS on creating long-term partnerships with brand that reach out to you. Let’s get started.
When you become a blogger-influencer it’s easy to get burned out! We are creating content DAILY, checking analytics, fielding emails, and representing yourself as TALENT! Yup, after awhile you’ll want to take a break – but you don’t want followers to lose interest.
This is the last day of the Nashville Curves Swimsuit campaign. For the fourth year in a row, I’ve presented amazing women with outstanding influence in the Community. For 2019, I’ve attempted to expand our reach in Nashville. We now have an Instagram page, a Facebook group, and a hashtag that is gaining traction. Thank you for liking our photos and reading about the Class of 2019: Alexis, Ashanti, Kina, and Tiffany. Of course the questions come: How can I be down and WHAT are you doing next?
Happy first day of summer good people! Getting back on the wagon of giving you a new blogpost every week and adding a special touch, sending out a newsletter as well.
Yes, I’m going back to sending my bi-weekly newsletter as a way of keeping in contact with my diverse group of readers. As a strategist, I preach consistency. As a blogger, I haven’t been very consistent. “‘fess it, and fix it!” is what my old boss used to say, so here I am confessing.
My confession: I didn’t care about my newsletter I only cared about Instagram.
Last Friday, the streets were buzzing with news that Instagram was testing a feature that would remove likes from posts. THE HORROR! How are we to know if everyone is lusting over our new sneakers, amazing vacation, cute bae, or bangin’ outfit?
The Top Five platforms (Facebook, Instagram, Twitter, Snapchat, and Youtube) all use some sort of ‘like’ system as a way to show engagement from followers. To imagine a world without am IMMEDIATE response to online content is tricky (and almost unheard of). What does this mean for actual blogger-influencers who report those stats to brands? How would we mesure our influence?
Let’s get down to the nitty-gritty. A spokesperson from Instagram said that, they are “Exploring ways to reduce pressure on Instagram . . .” and it, “is something we’re always thinking about.” However, removing likes isn’t happening anytime soon. Instagram is still trying to get rid of FAKE likes and companies who sell non-organic engagement. So, like, put down you torches and pitchforks, calm down, and keep reading. Because, if the option is being discussed, that means changes ARE coming.
On this weekend’s #Bloggerlifechat (hosted on my instastory, every Saturday – follow me) I discussed the importance of planning your social media/blog content and staying consistent. It’s really important to keep giving the people what they want and doing it on a consistent basis. And, since it’s the beginning of the month, it’s a perfect time to plan your content for the month. Publishing content for the sake of publishing content is useless – but publishing with a purpose is the key to success and sanity.
Below, are some notes from Saturday’s chat. Do you plan your content every month? Has it helped you? Let’s discuss!
In this week’s #Bloggerlife post, we’ll discuss recycling content. As online influencers it’s easy to get stressed about creating new and amazing content. All the ‘gurus’ tell you to have the best photos, the most amazing and engaging captions, and a blogpost with the perfect keywords for SEO optimization. While those are true, sometimes you’ll post and not get the views your content deserves. That’s when it’s time to recycle!
New Year, New Goals! The Blogger Xchange team asked Alex, of Lex What Wear, and me to speak to bloggers about setting goals to build their brands. Y’all know I love to help bloggers (and want-to-be bloggers) get into the game. Setting tangible goals to build your brand is the best way for you to get success. We met at The Lab Nashville, had tasty … Continue reading Goal Setting for the New Year with the Blogger Xchange
Did you decided to put some real effort into your blog? Check out these 5 steps to help you blog better in 2019! Continue reading 5 Ways to Be a Better Blogger in the New Year!
Life is hard right now. Actually my life has been fairly difficult for the last four years. I hint at my struggles here & there. But, knowing the internet is an open forum for petty parades, I keep my business close to me. However, therapy saved me from death and I thought I’d share my journey. Therapy helped me realize that you should always plant seeds of courage, confidence, and motivation so they can bloom during your darkest days. It’s why I stay positive, it’s why I blog.
Last year I went to therapy because I was having intense suicidal thoughts. Life had really gotten the best of me. In the past four years I was hit with a wave of horrible; some of it my fault, some just coincidence, all of it bad. I’m a Christian, and even the Bible advises us to SEEK GOOD COUNSEL And that’s what I did.